SRL Media Facts .2019

An interactive program which will yield the Reading, Radio-listening and TV-viewing Habits of a pre-defined Target Group.

The Buying Behaviour of Homemakers in a Supermarket environment then becomes an area of information critical to Marketers. This vital gap in the market information space in Sri Lanka was filled effectively with the introduction of SRL SuperTrak in 2003.

A 24-hour-On-line Media Information System, enabling subscribers to log-in to our extensive databases from their own offices was introduced in 1998 - the Year of IT in Sri Lanka.

An omnibus survey of 2000 homemakers conducted annually during the months of August and September.

A comprehensive advertising monitoring service of all major media, has been in operation since 1990.

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